Tubi

When starting at Tubi in May 2017, I hit the ground running on multiple projects as the Senior Product Designer. I was the design lead for the product and marketing teams, maintaining the backlog for a group of four designers. As a team, we worked to create a cohesive brand experience for Tubi’s product, marketing, and growth. I had the opportunity to work with mobile, web, and OTT products.

 
 

About Tubi

Tubi, a division of FOX Entertainment, is an ad-supported video-on-demand service with over 40,000 movies and TV shows, including a growing library of Tubi Originals, 100+ local and live news and sports channels, and 400+ entertainment partners, featuring content from every major Hollywood studio. Tubi gives fans of film, television, news and sports an easy way to discover new content that is completely free. Source

Acquired by Fox in 2020

 

Web Title Details

Overview: Increase viewer conversion rate by redesigning the title details landing page for movies, series, and episodes.

Role: Lead Designer

Team: Product Manager, and two Web Engineers

Timeline:

  • Project Kickoff - February 2019

  • Development Started - May 2019

 

Partner Sponsorship Concepts

Overview:

  • Build a product suite that will support multiple variations of content sponsorships.

  • Increase partners brand exposure and increase opportunities for sponsorships within our properties.

Role: Lead Designer

Team: VP of Product, Chief Revenue Officer, VP of Sales, OTT Product Manager

 

Coming Soon Concept

Working with a Product Manager, during 2019 yearly planning, we created a one-pager concept of a "Coming Soon" feature. We wanted to sell the team on investing and building in the idea.

Role: Lead Designer

Team: Product Manager and engineering team advisors